An aqua park on a lake located in Oxfordshire.
The site was inherited from another agency, the framework was dated and was badly optimised.
The first step we took was to make it very easy to navigate to the booking page from where ever you are on the site. Clear CTA’s in the form on buttons were added to the menu for quick access.
Most of the traffic to the site comes from mobile so a navigation bar was added to the bottom of the page for mobile, much like you see in apps. The most vital information is available to mobile users without awkward hand stretching to the top of the screen.